YOUR TASK:
(1) Discuss who you think your chosen CD cover is designed to appeal to. Refer to gender, age and the primary target audience (GAPS) in your answer, and any other elements of audience you choose. Clearly identify which part/s of the cover make you think this way: use either the table or write annotations (notes) around the print-off pointing to the relevant detail/s. Include a brief statement describing the most likely primary target audience (for example: male hip-hop fans aged 13-18).
FORMING PAIRS: The examples are numbered so that 1 and 2 will be compared by a pair, also 3 and 4, 5 and 6, 7 and 8!
(2) Once you've done this, discuss and compare your findings with someone else - feel free to make changes or additional points after you discuss and compare your views.
- Do you both agree that the audience is the same for your texts?
- Are there any differences? Think carefully about age for example: what age range do you think each text has primary appeal to (for example, 8-14, 45+)
Note: you can find the PowerPoint from today's lesson at the end of this post.
EXAMPLE: TAYLOR SWIFT v STORM QUEEN
YOUR CD COVER CHOICES:
To view these as larger images, hold in the CTRL button and left-clickPair 1: two Christina Aguilera covers
1: CHRISTINA AGUILERA: MI REFLEJO
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| The front cover |
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| The rear cover |
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| Front cover |
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| Rear cover |
3: ONE DIRECTION: UP ALL NIGHT
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| Front cover |
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| Rear cover |
4: ONE DIRECTION: MIDNIGHT MEMORIES
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| Front cover |
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| Rear cover |
Pair 3: Eminem & Englebert Humperdinck covers
5: EMINEM: EMINEM IS BACK
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| Front cover |
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| Rear cover |
6: ENGLEBERT HUMPERDINCK: ENGLEBERT HUMPERDINCK CALLING
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| Front cover |
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| Rear cover |
Pair 4: Atomic Kitten & Faithless covers
7: ATOMIC KITTEN: WHOLE AGAIN
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| Front, rear and inner (digipak format) |
8: FAITHLESS: THE DANCE GOES ON
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| Front, rear and inner (digipak format) |
POWERPOINT/VIDEOS FROM TODAY'S LESSON
MASH-UP OF 80s MUSIC VIDEO/VIDEO GAMES
SIMPSONS/FAMILY GUY CLIPS
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